Benefits

Solos SmartTag technology for supporters.

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    A high-quality, seamless digital experience.
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    Tangible value incentivises fans to buy authentic merchandise items.
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    A more immersive experience at home, away, or in their lounge room.
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    An enriched, gamified connection to the club, especially for young fans.
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    Exclusive VIP content, rewards and money-can’t buy experiences.
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    Global reach means fans can interact from anywhere.
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    Support for social responsibility and ethical labour practices.

Solos SmartTag technology for clubs.

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    Create a global stadium. Connect your partners to the most engaged fans all over the world.
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    Engage with hard-to-reach fans and grow the addressable audience.
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    Measure behaviour and build data-rich marketing segments.
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    A new sponsorship asset for partners and suppliers.
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    Maintain fan connectivity during COVID-19 restrictions and beyond.
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    A built-in anti-counterfeit defence for official merchandise.
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    Protect your brand while demonstrating leadership in social responsibility and ethical labour practices.
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    Contactless stadium entry with Solos Smart Gates.
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    Reduce lost revenue and simplify inventory management in retail settings.

Solos SmartTag technology for partners.

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    Real-time engagement with fans at key moments, direct to their smartphone.
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    Precise insights and analytics on fan behaviour and brand interaction.
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    Develop more successful, highly targeted campaigns with rich data.
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    Actively support social responsibility and human rights with anti-counterfeit measures.
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    Greater ROI from sponsorship investment, all year round.
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    Content delivery at key game moments to maximise engagement.
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    Personalised connections – fans favour brands connected to their favourite club and local community.

Learn more about the benefits of the Solos SmartTag

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